Volume : 11, Issue : 3, MAR 2025

CAPITALIZING ON BUSINESS DEVELOPMENT AND CHALLENGES IN THE DIGITAL ERA RESEARCHED BY STUDENTS, PG DEPARTMENT OF COMMERCE WITH COMPUTER APPLICATIONS, MANNAR THIRUMALAI NAICKER COLLEGE MADURAI.

A STUDY ON TOURISTS ATTITUDE TOWARDS TOURISM IN MADURAI CITY

M.VIGNESHWARAN, M.SHANMUGAPRIYA

Abstract

Tourism is the largest and fastest growing industry across the world. It is a source of revenue and employment. It also gives the opportunity for people to understand the culture, civilization and religious aspects of a country. There are many countries whose main source of revenue is tourism. The main finding of thesis is that tourism helps improves education attainment and has positive impact on health, infrasture and the environment in developing countries. Tourism challenges corruption in developing countries. Since the dawn of civilization man has been an ardent traveler with main motivation either to expand trade, to conquer new places or go on pilgrimage. In the contemporary world travel is known as “Tourism”. This study obtains the case study of tourism in Madurai city. The significant feature of tourism industry is that it employs a large number of people and generates employment opportunities, particularly in remote and backward areas. It also contributes to the economic development of an area and a country as a whole. Due to the increase of both domestic and foreign tourist arrivals to India, the Indian planners have given high priority to the expansion of infrastructural facilities.Tourism istravel for pleasure; also the theory and practice of touring, the business of attracting, accommodating, and entertaining tourists, and the business of operating tours.Tourism may be international, or within the traveler's country.

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Article No : 96

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