Volume : 11, Issue : 3, MAR 2025

CAPITALIZING ON BUSINESS DEVELOPMENT AND CHALLENGES IN THE DIGITAL ERA RESEARCHED BY STUDENTS, PG DEPARTMENT OF COMMERCE WITH COMPUTER APPLICATIONS, MANNAR THIRUMALAI NAICKER COLLEGE MADURAI.

A STUDY ON FACTOR INFLUENCING THE PURCHASE DECISION OF COMMERCIAL VEHICLE IN MADURAI CITY.

PRADEEP KUMAR.K, DR.G.THENMOZHI

Abstract

The purchase of commercial vehicles is a critical aspect of operational efficiency and financial management for businesses involved in transportation, logistics, or delivery services. Several factors influence the decision-making process when acquiring a commercial vehicle, including the vehicle’s intended use, cost, fuel efficiency, reliability, safety features, and maintenance requirements. Environmental concerns, government regulations, and technological advancements also play a crucial role in shaping purchasing decisions. Understanding these influencing factors is vital for businesses to optimize fleet management and ensure the long-term success of their operations. This paper explores the key factors influencing commercial vehicle purchases, providing insights into the considerations that businesses must weigh before making an investment.

Article : Download PDF

Cite This Article

-

Article No : 87

Number of Downloads : 707

References

If you're looking for commercial trucks in India, here are some websites that provide valuable information on truck models, specifications, pricing, and dealer networks specific to the Indian market:

1. Authors: Ben Sharpe and BharadwajSathiamoorthy, “Article of Market analysis of heavy-duty vehicles in India for fiscal year 2017-18”, (November 2019).

2. Author: Bhimsen Dattatraya Phadnisunder guidance Rajnish Tiwari, “Article of Commercial Vehicle Industry in India: An Investigation of the Innovation and Business Trends (2000-2015)”,( November 2017).

3. Author: S.Gomathinayagam under guidenceHamilAtham, “Article of AStudy on the Preference of Good’s Carrying Commercial Vehicles in Tirunelveli”, (February 2019).

4. Sathish. B and Dr. M.P. Kumaran, (2021) A study on consumer satisfaction towards Ashok Leyland, International Journal of Creative Research Thoughts (IJCRT) e561-e569.

These websites will help you explore a range of options for commercial trucks in India, from choosing the right model to learning about pricing, features, and available