Volume : 11, Issue : 3, MAR 2025
CAPITALIZING ON BUSINESS DEVELOPMENT AND CHALLENGES IN THE DIGITAL ERA RESEARCHED BY STUDENTS, PG DEPARTMENT OF COMMERCE WITH COMPUTER APPLICATIONS, MANNAR THIRUMALAI NAICKER COLLEGE MADURAI.
A STUDY ON WEAVING TEXTILE INDUSTRY BASED ON OWNER AND MANAGER’S VIEWPOINTS IN TAMIL NADU
D.NAVEENRAJA, MS. R.NANDHINIEESWARI
Abstract
The weaving textile industry in Tamil Nadu is an important part of the state’s economy, providing jobs and preserving traditional skills. This study focuses on the perspectives of owners and managers in this sector to understand the challenges they face and the opportunities available to them. The research looks into key factors such as production processes, labor management, financial difficulties, and competition in the market. It also examines the impact of government policies, technological developments, and changing customer preferences on the industry.Through interviews and data analysis, this study finds that owners and managers struggle with issues like high production costs, labor shortages, and fluctuating demand. At the same time, opportunities exist in adopting new technologies, improving product quality, and exploring new markets. Government support, financial assistance, and training programs can help strengthen the industry.This research provides useful insights for policymakers, business owners, and investors interested in the textile sector. By understanding the views of those directly involved in the industry, better strategies can be developed to support growth and sustainability. The study concludes with recommendations to improve efficiency, adopt modern techniques, and create a more competitive and profitable weaving textile industry in Tamil Nadu.
Keywords
WEAVING TEXTILE INDUSTRY, CHALLENGES, OPPORTUNITIES, GOVERNMENT POLICIES, TECHNOLOGY.
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References
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