Volume : 7, Issue : 10, OCT 2021

THE RELATIONSHIP BETWEEN COMMITMENT AND ENVIRONMENTAL FACTORS TOWARDS RESEARCH COMMERCIALIZATION: THE MEDIATING EFFECT OF RESEARCH INTENTION

SAMSUDIN WAHAB*, MOHD FAISAL BIN ABU BAKAR, JOHAN NADZRI BIN CHE’ RUS, IHSAN BIN AZHAR

Abstract

The aim of this study is to identify the most significant relationship between commitment and environmental factors towards research commercialization. Besides that, the conceptual framework has also been designed to focus on the variables. The instrument method used for data collection to conduct this study is the questionnaire in order to measure data.

In this study, the questionnaire was personally distributed to respondents which is focusing among lecturers who were willing to participate in the survey. The findings show that the most significant relationship between commitment and environmental factors towards research commercialization. At the end of this study, it is hoped that the result may provide positive impact and benefits to the organizations. It is also hoped that this study may provide useful information to the future researcher who intend to study the same topic.

Keywords

COMMITMENT, WORK ENVIRONMENT, ENVIRONMENTAL FACTORS, RESEARCH COMMERCIALIZATION, RESEARCH INTENTION.

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