Volume : 12, Issue : 6, JUN 2026

NAVIGATING THE "AGE OF TURMOIL": AN INTEGRATIVE FRAMEWORK FOR MNE RESILIENCE AND STRATEGY IN EXOGENOUS CRISES

DR. KHUSHBOO PRAJAPATI

Abstract

Traditional International Business (IB) paradigms suffer from an underlying "normal-times myopia"—a fundamental structural bias that presumes institutional persistence, linear global integration, and predictable, marginal market frictions. However, the contemporary global landscape has entered a structurally distinct "Age of Turmoil," characterized by compounding, synchronous exogenous shocks. This paper introduces an integrative theoretical framework tracking the operational transmission and systemic absorption of macro-crises by Multinational Enterprises (MNEs). By harmonizing Dunning's OLI eclectic paradigm, institutional theory, and the dynamic capabilities perspective, we build a multi-layered diagnostic system for corporate vulnerability. We introduce the construct of Exogenous Shock Vulnerability (ESV), mathematically tracking firm exposure across geographic concentration profiles, asset specificity indices, and institutional distances. Utilizing an empirical algorithmic simulation, we evaluate performance degradation and operational recovery across three distinct multinational archetypes: Cost-Optimized, Decentralized, and Dynamically Modular. Our findings demonstrate that hyper-globalized, cost-minimized JIT configurations incur extreme vulnerability penalties during crises, frequently risking structural asset impairment. Conversely, MNEs leveraging dynamic resilience capabilities—anchored by deep structural supply modularity, strategic resource redundancy, and polycentric governance networks—mitigate down-side performance drops and accelerate structural recovery equilibria. Ultimately, this study charts a new direction for future research, pushing international corporate strategy past simple static efficiency toward system-wide dynamic adaptive resilience.

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IESRJ

International Educational Scientific Research Journal

E-ISSN: 2455-295X

International Indexed Journal | Multi-Disciplinary Refereed Research Journal

ISSN: 2455-295X

Peer-Reviewed Journal - Equivalent to UGC Approved Journal

Peer-Reviewed Journal

Article No : 11

Number of Downloads : 52

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