Volume : 5, Issue : 3, MAR 2019

DRY FISH MARKET: AN ANALYTICAL STUDY OF JAGIROAD DRY FISH MARKET, ASSAM, INDIA.

JAYANTA DEKA, MAKIBUR RAHMAN, BIDYUT BIKASH BAISHYA, AVIJIT KUMAR DUTTA

Abstract

Various dried fish products are available in Jagiroad Dry Fish market of Assam. The information on diversity and marketing system of dried fish products in the country is scanty. Survey on dried fish was carried out to elucidate the species diversity, market channels and consumer’s preference of dried fish and found that there exists a demand-supply gap in this region. Species such as Channa punctatus, Aorichthys seenghala, Puntius siphore, Amblypharyngodon mola, Notopterus chitala, Wallago attu, Labeo rohita are imported from several States shares approximately 70 percent of the dried fish market of the country. The dried fish products available in the market are in the form of sun and smoked-dried. Marketing system of dried fish varies for indigenous captured fish, cultured fish and imported fish. Price of dried fish varied greatly being high in winter season associated with increased demand. Hence, this paper tries to focus on consumer’s preference on different dried fish species with their bio-chemical and quantitative analysis, quality of the dried fish, traditional knowledge and eco-region.

Keywords

SPECIES DIVERSITY, SUN & SMOKED DRIED, CONSUMER’S PREFERENCE.

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