Volume : 10, Issue : 3, MAR 2024

OPPORTUNITY GENERATION AND EARLY BUSINESS DEVELOPMENT RESEARCHED BY STUDENTS PG DEPARTMENT OF COMMERCE WITH COMPUTER APPLICATIONS, MANNAR THIRUMALAI NAICKER COLLEGE, MADURAI

A STUDY ON CUSTOMER SATISFACTION TOWARDS LG ELECTRONICS IN MADURAI CITY

KEERTHIYA.G, PRIYA.T, SNEGHA.N, DR.N.ILLAMBIRAI

Abstract

LG Electronics, a global leader in consumer electronics, home appliances, and mobile communications, is renowned for its innovation, quality, and commitment to sustainability. Founded in 1958 in South Korea, LG has consistently pushed the boundaries of technology, offering a wide range of products that include televisions, washing machines, refrigerators, air conditioners, and smartphones. With a strong focus on research and development, LG Electronics invests heavily in cutting-edge technologies such as artificial intelligence, 5G connectivity, and smart home solutions, aiming to provide consumers with a more convenient and advanced lifestyle. As a company deeply rooted in ethical business practices and environmental stewardship, LG is also dedicated to reducing its carbon footprint and promoting a sustainable future, making it a respected and influential player in the global electronics market.

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